GIVING BACK SINCE 2001

Every fragrance should leave something good behind.

At Song of India, we believe a successful business should create value beyond the products it makes. For more than two decades, a portion of sales from selected collections has helped support the education of children from economically disadvantaged families in rural Rajasthan.

Creating brighter futures.

Education has the power to transform lives — not just for individuals, but for families and entire communities. Since 2001, our initiative has helped children continue their schooling by providing support where it is needed most.

Our goal has always been simple: to ensure that financial circumstances never become a barrier to a child's education.

School fees · Uniforms · Books & stationery · Footwear · Tuition assistance · Medical care · Eye examinations

"I will help at least one poor child in his or her education after I become self-dependent."

A PROMISE THAT LIVES ON - RENEWED EVERY YEAR BY STUDENTS OF THE FOUNDATION

2001

PROGRAMME ESTABLISHED

60+

CHILDREN SUPPORTED

20+

YEARS OF IMPACT

100%

VOLUNTEER LEAD

Stories of hope.

The greatest measure of this initiative is not the number of children we support, but the lives that have been transformed through education. Among them is a student who qualified as a Chartered Accountant — one of India's most demanding professional qualifications. Others have gone on to pursue engineering, higher education and skilled professions.

Their achievements inspire younger children in the programme, proving that with opportunity and encouragement, extraordinary futures become possible.

Growing together.

As more people choose our products around the world, we are able to extend educational opportunities to more children and strengthen support for those already in the programme.

This initiative is personally overseen by Raj Kumar Mathur, who has championed the programme from its earliest days, and Ankit Mathur, whose commitment to community development continues to shape its growth. For us, giving back is not a campaign — it is part of who we are.

Every fragrance tells a story. By choosing Song of India, you become part of one that reaches beyond beautifully fragranced homes and into classrooms, families and communities.

Creating fragrance · Creating opportunity · Creating brighter futures

Rooted in Rajasthan. Felt around the world.

Every purchase funds a child's education.

Shoes, books, uniforms — the small things that change everything.

Keeping children in school, one family at a time.

100% volunteer led. Every rupee goes to the children.

Not a campaign. Part of who we are.

A promise renewed every year — by the children themselves.